I didn’t come into FE to…
FE has changed a lot over recent years, and it’s likely to continue to change. Many people working in FE recognise that the sector is…
Margaret Adams
Have you made your social media marketing decisions?
Social media marketing is a serious business and “social media marketing manager” is a role that’s starting to appear in quite a few organisations in…
Is your employer community growing?
Do you like to keep up with developments in the world of business? Do you cast your eye over the latest economic trends each month…
It was a great meeting but…
Most people in provider organisations who promote programmes to employers have tales to tell about the proposals they’ve made, that somehow didn’t turn into business. “It…
Do your systems work?
It’s all very well producing a set of procedures and flow charts to show how you manage relationships with employers, but do those systems work?…
It’s holiday offer time – or is it?
There’s been a lot of news coverage about Mega Monday, Manic Monday or Cyber Monday this week. In case you missed it, the Monday in…
Are you assessing the value of your e-newsletter for employers?
Many providers produce e-newsletters for employers. Some providers produce them monthly, some quarterly. One or two providers produce weekly or fortnightly updates. However, few providers…
Are you using these killer metrics to measure your success?
Anyone who has worked in the FE sector for any length of time knows a great deal about metrics. It sometimes seems that someone is…
The most important question to ask employers…
As you begin to gear up for the new academic year you’ll no doubt be reviewing the information you hold about employers. You’ll probably also…
Are you making the most of Twitter?
A year ago many providers were still hesitant about getting involved with social media sites such as Twitter. However, over the last year, quite a…