Andreas Kaplan appointed Dean of ESCP Paris campus to prepare the emergence of a European federal governance structure

As of 4 January 2021, Professor Andreas Kaplan, will take over as Dean of the Paris campus until the end of 2021. An assessment of this new organisation will then be carried out. He will operate under the responsibility of Professor Frank Bournois, Dean of ESCP. 

“Our Management Board team, which will oversee his work, is glad to welcome him into this important mission. This task represents a further step in the Europeanisation of the School’s operations. Gradually, the major areas of the Paris campus will be assessed in the light of a new organisation » says Frank Bournois.

With 6 campuses in Europe in Berlin, London, Madrid, Paris, Turin and Warsaw, ESCP is today the only truly pan-European business school. Each campus is recognised and accredited in its own country by national and/or local authorities. 

Andreas Kaplan knows ESCP well from having held numerous federal and local responsibilities there. He graduated from the school in 2002 and has been a Professor of marketing at ESCP since 2008. Brand and Communications Director from 2012 to 2014 and Academic Director from 2014 to 2017, he has been Rector of the Berlin campus since April 2017. His research focuses on the analysis of the digital world, in particular social media and artificial intelligence. With several seminal articles and 30,000 citations on Google Scholar, Professor Kaplan was recently ranked among the top 2% of scientists worldwide by a study by the prestigious Stanford University.

“To lead the ESCP Campus in Paris after my time in my home country as Dean of its Berlin campus is highly symbolic for me. As a European convinced of the relevance of the Franco-German axis, I am very proud to embody this at ESCP, continuing my mission in France after a few years in Germany” adds Professor Kaplan. 

The term of office of the Rector of the Berlin campus is coming to an end on April 2. In order to ensure a smooth succession without disrupting the work of the Berlin’s teams, Andreas Kaplan will remain in office until his successor is nominated.