CHRISTMAS COMES EARLY: MILKROUND GIFTS THOUSANDS OF CARE PACKAGES TO UNIVERSITY STUDENTS

This week, leading graduate careers website Milkround is delivering nearly 3,000 care packages to university students in six cities across the UK, targeting cities which have been most affected by ongoing lockdown measures over the last few months.

The care packages include a canvas bag, mug, mobile holder, pen and chocolate, as well as a range of delicious fresh fruit and vegetables to help boost the body and mind, as many students continue their studies and learning remotely. Additionally, students who scan the QR code on their boxes and sign up to Milkround, will also be in with the chance to win a year’s supply of fresh fruit and vegetable deliveries.

Starting its tour in Newcastle, Milkround is working in partnership with BAM, an experiential and digital youth marketing agency. Taking place between Monday 23^rd November and Tuesday 1^st December, Milkround will also be making its way to Bristol, Manchester, Leeds, Liverpool, and Sheffield delivering approximately 500 care packages to first-year university students in each city. The cities chosen include large universities whose students have been confined to halls of residence or told to self-isolate in a bid to curb the spread of coronavirus.

Georgina Brazier, Graduate Jobs Expert at Milkround, comments: “Students across the country are facing high restrictions on their freedom, with many confined or experiencing the second national lockdown in their university halls. With many fresher events cancelled or moved online this term, as well as remote learning and studies now taking place virtually online, we want to let university students know that Milkround are thinking of them, and would like to recognise their resilience during this challenging time. We’re hoping the care packages will support students through the current national lockdown and spread some cheer ahead of the Christmas holidays.”

Tim Bodenham, CEO at BAM, comments: “We have worked with Milkround for some time now, and we just knew that this concept would be perfect from them. They really care about the welfare of students and to provide them with a little bit of support through this care package, says a lot. It’s been really exciting working on this campaign, it’s one of those fun campaigns that just have that complete feel good factor ingrained throughout.”